Mobile Game Themes
I worked with both customers and internal stakeholders to create uniquely branded and out of box skins, in-app illustrations, and marketing materials for a variety of mobile game themes. Each new skin came with its own diverse set of parameters as defined by the commissioning source.
Oceanic Expedition
This theme was created as an out of box challenge to be offered to all customers. The concept was selected based on a variety of feedback sources and the content was developed between myself and an in house copywriter. Once the in-app content was defined, I created the theme logo, aesthetic, skin, and all accompanying assets and marcomm.
Marketing collateral
The fridge Raider
This theme as created for a specific customer that chose to write the storyline internally. Once provided with the title and copy, I worked with their stakeholders to develop the logo, illustrations, skin, and marcomm.
Marketing collateral
Walk With Friends Themes
In developing new out of box themes, I worked with a UX researcher to determine which concepts and styles would be most desirable to our customer base. From those results, I designed the visual style and level illustrations for the below Great Outdoors, Follow the Clues Mystery, and Road Trip themes.